The Big Brand Theory

Ep 7 - Why Customer Experience Might be the Most Important Part of Marketing


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In the seventh episode of The Big Brand Theory, our mustache-laden host Ryan Zerfas welcomes The South Bend Clinic’s VP of Marketing and Communications, Jacque Stahl! The two discuss one of the marketing industry’s most vital aspects: customer experience. Listen in as Ryan and Jacque explore how customer experience is intertwined all throughout marketing & branding, despite the assumption that the two are completely separate.

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The Big Brand TheoryBy Blackwood Creative

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