In this episode of Your Path to Publish, we discuss an essential but often overlooked aspect of the author journey: creating an author strategy. If you've invested months or years into writing a book, only to feel lost or disappointed when it launches, it might come down to a lack of planning and strategy. 

This episode dives into the components of an effective author strategy and how to ensure you’re on the right path from the start.

By the end of this episode, you’ll know:

• Why having a strategic plan is crucial for both new and experienced authors
• How to envision your long-term author career and determine your unique goals
• The steps to clarify your book’s purpose, audience, and exit strategy
• How to create a practical plan that balances writing with audience engagement and marketing
• The importance of execution—why a strategy is only valuable if you act on it

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