Want proof that small, consistent moves can change a business and a life? We open the year with a candid reset: what worked in 2025, what flopped, and why culture, systems, and storytelling will drive everything we do in 2026. No buzzwords. Just real lessons from a crew that learned to document the process, own mistakes, and turn that transparency into relationships, opportunities, and a stronger company.

We walk through the journey from kitchen-table recordings to a growing media flywheel, where YouTube, TikTok, and the podcast help us translate white-collar frameworks into job site language. You’ll hear why one piece of content can spark a career shift, how mindset beats hype, and where we’re doubling down: core values, short-term priorities, and a five-year target that forces better systems. We also share shout-outs to mentors and tools that moved the needle, from WIP reporting to cost controls and construction finance support, because profit follows process and process follows clarity.

Looking ahead, we preview standout guests who refuse the “that’s how it’s always been” script, and we map Q1 plans for ConExpo, including meetups, booth interviews, and a call to spotlight overlooked products and crews. We’re gearing up for our 100th episode milestone and want your ideas, your questions, and the problems you want solved on air. If you build, sell, or support blue-collar work, this is your space to learn practical strategies, avoid expensive mistakes, and find the confidence to speak up about what really matters.

Subscribe, share with a friend in the trades, and leave a review with the one system you’ll fix first this year. Your feedback shapes the next conversation, and might be the spark someone else needs to get moving.

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