The Survivor’s Guide To Thriving

Ep. 78: Using Games to Drive Behavior Change | A Conversation with Mark Jewell


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When was the last time you played a game? Maybe it was a board game with your kids, cards with friends, or a good old fashion round of tag in the yard. Either way, though, I'll bet you had fun, right!? So here's a question for you: wouldn't it be cool if you could make work more fun with games, too?

In this episode, Mark and Amanda talk about the idea of gamification – aka using games to make work and learning more engaging – including how it's used to incentivize customer loyalty, drive sales action, and create behavior change among employees. They talk about:

  • The difference between finite and infinite games, and why you might use one over the other
  • Gamification lessons from a multi-level marketing company that Mark has put to use in more traditional corporate settings
  • The critical components of an effective game
  • Ideas for different games you can put to use in your organization
  • How MJST is using the idea of games to make personal and professional growth more fun and engaging

And more!

Episode Resources:

  • Tag (the movie Mark mentions!)
  • Mark Jewell Speaking & Training on Facebook, Twitter, LinkedIn and Instagram
  • Mark Jewell on Facebook, Twitter, Instagram, LinkedIn and Snapchat (user: markjamesjewell)
  • Amanda Sollman on Twitter, InstagramLinkedIn and Snapchat (user: sollmana)
...more
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The Survivor’s Guide To ThrivingBy Mark Jewell Speaking and Training