How do you learn best? Plenty of entrepreneurs and business owners devour book after book, soaking up advice on the latest marketing tactic from their favorite author - which is a good strategy. But the moment you put the books down and show people who you are and what you can do is the moment you genuinely start gaining momentum.

 

Jaden Zimmerman learned about business firsthand through his work within his father's roofing company. The discipline he cultivated working with his father led him to start his athletic apparel line - and the experience has injected rocket fuel into Jaden's path as an entrepreneur.

 

On this Inside Development episode, Manufacturing & Sales, Zach, Myles, and Jaden jam on putting the “person” back into personal branding. They talk about Jaden’s hardest-hitting lessons about branding, pricing, advertising his products, serving customers to the highest standard, and what the future holds for Jaden’s new business. Listen in for an interview that takes a magnifying glass to the most critical aspects of running a successful company so you can learn them the easy way.

What You’ll Learn:

• How to bring your branding strategy to different social media channels and how to navigate the learning curve that comes with starting on the newest platforms
• What your ad data is telling you about who your target audience is and how to plan your retargeting efforts accordingly
• Why the best business models are sometimes the ones built on perfecting what exists, rather than inventing what doesn’t
• And much more!

Favorite Quote:

“You have to be upfront about what's going on, and that helps people know you're a real person, you know, the person behind the product is someone just like them. And learning to trust you so they can trust your product, I think that's huge. If they can trust you, they can trust your product. ” 

 

• Jaden Zimmerman

 

 

How to Get Involved:

 

Connect with Zach and Myles:

Zach’s LinkedIn

Myles’ LinkedIn

Duck Dens LLC

Lyntech Engineering

Athens Archery

Newmar