State Of Client Acquisition

Ep. 83 - 9 Step-Checklist for a Kick-Butt LinkedIn Profile for Consultants & B2B Service Providers


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Your personal LinkedIn profile is your company's landing page. So it's worth optimizing it so that people know what you do and how you can help them

Contents:
1:25 Overview
2:10 Your profile is not your CV
4:35 Creator Mode - Yes or No?
7:45 Settings Check
10:00 Areas to optimize
10:05 1. Name
11:40 2. Profile Picture
17:59 3. Background Image / Banner
20:25 4. LinkedIn Headline
24:40 5. About Section
29:00 6. Featured Section
37:15 7. Company Section
39:00 8. Work History
40:05 9. Recommendations
44:27 Testing and consistent iteration
Great profile pic & background image combo Swipe File:
https://docs.google.com/presentation/d/13PvIHmar2BrXOTSD1CAxaR3oUf-jNNB2gwXP9Hdrre8/edit#slide=id.p
Great About Sections
https://docs.google.com/presentation/d/1m2T6PsgCVmm839ds5ZBqPAqKpWLjmqL95AJFbHlfbzk/edit#slide=id.gc0c71ca01b_0_0
Great Openers in the About Section
https://docs.google.com/presentation/d/1BfKpkTAlwRoPNQsHyetlwpR_zrzlrtw48uS4YEefGjg/edit

This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners.
Music: "Slide Tonight" by Gavin Knox-Grant: https://www.youtube.com/watch?v=ttNDD-SmFpA
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And if you'd like us to help you build client acquisition systems for your consulting business, watch this video and book a call: www.AlphaLeadAcademy.com

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State Of Client AcquisitionBy Michal Bohanes

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