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EP 86 | The Email Strategy That Took a Client from 12% to 50% Open Rates
Are you struggling with low open rates and unsure what to do better?
In this episode of Copy That Converts, I’m chatting with Gillian Perkins for an interview on her podcast, Work Less Earn More. In it, I share a real-life example of a client whose email open rates soared from a dismal 12% to an impressive 50% and the steps we took to get there.
We’ll dig into the strategies implemented, emphasizing the importance of understanding your audience, providing consistent value, and crafting engaging content. This is just one example of how having a strategy guiding your marketing efforts can make a huge difference in email metrics and in sales.
In this episode, we’ll cover:
MENTIONED IN THIS EPISODE:
🎧Hear the rest of this interview with Gillian Perkins on Episode 246 of the Work Less Earn More podcast.
📩 Need help crafting a personalized email strategy that works best for your online business? CLICK HERE to book a strategy session.
—-----------------—-----------------—-----------------—-----------
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️Sign up for email marketing tips in your inbox: https://tinyurl.com/bigsistips
View all episodes
By Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist
4.9
106106 ratings
Are you struggling with low open rates and unsure what to do better?
In this episode of Copy That Converts, I’m chatting with Gillian Perkins for an interview on her podcast, Work Less Earn More. In it, I share a real-life example of a client whose email open rates soared from a dismal 12% to an impressive 50% and the steps we took to get there.
We’ll dig into the strategies implemented, emphasizing the importance of understanding your audience, providing consistent value, and crafting engaging content. This is just one example of how having a strategy guiding your marketing efforts can make a huge difference in email metrics and in sales.
In this episode, we’ll cover:
MENTIONED IN THIS EPISODE:
🎧Hear the rest of this interview with Gillian Perkins on Episode 246 of the Work Less Earn More podcast.
📩 Need help crafting a personalized email strategy that works best for your online business? CLICK HERE to book a strategy session.
—-----------------—-----------------—-----------------—-----------
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️Sign up for email marketing tips in your inbox: https://tinyurl.com/bigsistips
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