In this episode, Dan Bentley and Tracey Newman are joined by Robin Cho, Head of Impact at Who Gives A Crap, a social enterprise that produces toilet paper made from 100% recycled paper or bamboo and donates 50% of its profits to fund clean water and sanitation projects around the world.

Here is a taste of what Tracey, Dan and Robin cover in the conversation: 

• Robin explains why the company chose water, sanitation, and hygiene (WASH) as its focus, citing its importance as the foundation for all of life
  
  
• She also highlights the connection between WASH and other social issues, such as education and women's empowerment
  
  
• Robin also notes that the organisation doesn’t see its work as a charitable act, but rather an act of justice, as access to water and toilets is a basic human right that is often denied to marginalised communities
  
  
• The tension between profit and purpose in a social enterprise
  
  
• The rituals they use at Who Gives A Crap to ensure their people stay focused on their mission, in a way that is engaging and fun
  
  

Links from the episode​:

• Who Gives A Crap website: Click here
• The Innovate For Impact self assessment : Click here
• The Impacto Consulting website: Click here
• Impacto Consulting on LinkedIn: Click here