MAP IT FORWARD Middle East

EP 871 David Zabinsky and Valeria Garcia - Bringing a Global Coffee Brand to Dubai - Map It Forward Middle East Podcast Lee Safar


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This is the first of a 5-part series on the Map It Forward Middle East Podcast with David Zabinsky and Valeria Garcia, owners of the Kurasu UAE franchise.

In this series, David and Valeria help us understand the process they went through bringing a globally recognised franchise from Kyoto, Japan, to Dubai and the wider UAE.

The five episodes of this series are:

1. Bringing a Global Coffee Brand to Dubai - https://youtu.be/8MeB02Wlbfk

2. Preparing To Launch a Coffee Franchise in Dubai - https://youtu.be/YAR_78VpKWM

3. Launching the First Kurasu in Dubai - https://youtu.be/C1hT-njJJT8

4. Unexpected Challenges Launching in Dubai - https://youtu.be/zEoKxHNg2DM

5. The Future of Specialty Coffee in the UAE - https://youtu.be/sTwXkqCs08g

In this episode of the podcast series, Lee, Valeria, and David discuss how their admiration for the Japanese coffee brand Kurasu led to their venture of bringing it to Dubai.

From discovering Kurasu on YouTube to making the first contact with the founder Yozo Otsuki, and eventually visiting Kyoto to solidify their partnership, David and Valeria share their journey in detail.

Topics include the saturated coffee market in Dubai, the couple's background, and their steps in opening the Kurasu franchise in the UAE.

Stay tuned to learn the intricacies of navigating a new coffee business in a competitive environment.

Connect with Kurasu DXB/UAE as well as David Zabinsky and Valeria Garcia here:

https://www.instagram.com/kurasudxb/

https://www.linkedin.com/in/valeria-garcia-16a266176/

https://www.linkedin.com/in/davidzabinsky/

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MAP IT FORWARD Middle EastBy MAP IT FORWARD

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