This episode is brought to you by Raw Beverage Trading - Your hospitality supply chain partner. Connect at [email protected]

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This is the 2nd of a 5-part series on the Map It Forward Middle East Podcast with David Zabinsky and Valeria Garcia, owners of the Kurasu UAE franchise.

In this series, David and Valeria help us understand the process they went through bringing a globally recognised franchise from Kyoto, Japan, to Dubai and the wider UAE.

The five episodes of this series are:

1. Bringing a Global Coffee Brand to Dubai - https://youtu.be/8MeB02Wlbfk

2. Preparing To Launch a Coffee Franchise in Dubai - https://youtu.be/YAR_78VpKWM

3. Launching the First Kurasu in Dubai - https://youtu.be/C1hT-njJJT8

4. Unexpected Challenges Launching in Dubai - https://youtu.be/zEoKxHNg2DM

5. The Future of Specialty Coffee in the UAE - https://youtu.be/sTwXkqCs08g

In this episode of the podcast series, Lee, David and Valeria discuss the critical steps of team building, including hiring criteria focused on experience, confidence, and a genuine appreciation for the Kurasu brand.

The conversation also explores the challenges of finding the right location in a competitive market like Dubai, the unique aspects of the Dar Wasl area, and Kurasu's distinct culture of minimalistic and high-quality customer experience.

Additionally, David and Valeria share their personal experiences, fears, and inspirations in bringing Kurasu to Dubai.

For more insights and details, watch the full episode.

Connect with Kurasu DXB/UAE as well as David Zabinsky and Valeria Garcia here:

https://www.instagram.com/kurasudxb/

https://www.linkedin.com/in/valeria-garcia-16a266176/

https://www.linkedin.com/in/davidzabinsky/

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