Step It Up Entrepreneur

EP 88: Alex Vonderhaar - Market Like A Neuroscientist


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What if you could design your marketing to go straight to your audience’s brains? There’s a natural science out there dedicated to not only attracting the right customers but keeping them for generations. Learning just a few of the core principles could change your business forever.

 

Alex Vonderhaar is a speaker, entrepreneur, neuro-marketer, podcast host, and CEO of Hidden Falls Media; a company focused on bringing psychology and neuroscience to entrepreneurs and marketers looking to achieve stratospheric growth.

 

On this episode of the Step It Up Entrepreneur podcast, Tomas and Alex break down the application of neuroscience in marketing, how Alex built up his unique skill set, found his purpose and got into the field, the transformative nature of float tanks, and the process of curating a podcast full of information and top-of-their-field thinkers. Tune in to bypass the usual marketing advice and go several layers deeper. 

 

What You’ll Learn:

 

  • What effective storytelling can do for the way you communicate with your customers on a nearly subconscious level
  • How the connection between psychology, human behavior, and business clicked for Alex, and how he took that connection and grew his own business out of it
  • Why getting access to solid scientific research is the best way to seek out the information you need (if you want to get ahead)
  • And much more!

 

Favorite Quote:

 

“At the core of what we do, marketing is a game of memorization, and it's all about being human. And there's no amount of preparation you can do besides that to connect with your clients at a humanistic level."

 

  • Alex Vonderhaar

 

 

Connect with Alex :

 

Hidden Falls Media 

 

The Hidden Falls Media Experience Podcast (Remember to subscribe, rate and review!)

 

Fix Your Marketing Facebook group

 

Alex on Instagram



How To Get Involved:

 

From his start in the GPS tracking industry to founding the Step It Up Academy, Tomas Keenan is on a mission to break out of the concept of “average” and reach the success that is anything but. And he wants you to join him.

 

Check Tomas out on Facebook, LinkedIn, Instagram, and don’t forget to visit tomaskeenan.com and sign up to make sure you never miss an episode drop.

 

Enjoyed the episode? Hop over to Apple Podcasts for more! Like and share to help spread the word. We appreciate your support—and we hope to return the favor: Leave a review to let us know what you want to hear from Tomas next. 

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Step It Up EntrepreneurBy Tomas Keenan

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