Man, the brain can be an asshole!!! This week, the Guise ruminate on messin' with Edison, dealing with jerks on line and marketing snacks targeting bears. All possible thanks to our abilities to run countless simulations in our minds of possible outcomes WHHOOOOOOAAAAAAAAAA!!!!!!

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Geraldine McEwan: https://m.imdb.com/name/nm0568603/

Dunning-Kruger Effect: https://youtu.be/pOLmD_WVY-E

AST: https://www.theatlantic.com/science/archive/2016/06/how-consciousness-evolved/485558/

Alexander Graham-Bell: https://www.britannica.com/biography/Alexander-Graham-Bell

Lewis Howard Latimer: https://www.biography.com/inventors/lewis-howard-latimer

Alan Moore: https://www.cbr.com/great-alan-moore-comics-dc-marvel/#future-shocks-proved-early-on-that-he-was-a-master-of-the-craft

Mousetopia: https://www.smithsonianmag.com/smart-news/how-mouse-utopias-1960s-led-grim-predictions-humans-180954423/

John Lithgow commercial: https://youtu.be/Rp7wjea_H6g