If you confuse, you lose.

That's the mantra of StoryBrand.

It's a revolutionary company that delivers workshops to help clarify your business message.

It was founded by New York Times best-selling author, Donald Miller, who penned the book, Building A StoryBrand.

Our guest and founder of Leaders For Leaders, Tim Arnold, facilitates StoryBrand workshops and has seen the incredible marketing impact they have on entrepreneurs.

During this interview, you'll learn...

• The power of using a movie story structure to attract new clients
• Why you must treat your customer as the Hero and see yourself as her Guide
• The importance of clearly communicating who you are, what you do and what value you bring

To find out more, visit https://www.thestandoutnowpodcast.com/.