Marketing For Learning®

Ep 90 - The Pinocchio Effect - How Visible Gains Can Transform Learning


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Every time Pinocchio lied, his nose got longer. The outputs and impact of his lie was immediate. And although that stopped Pinocchio lying, might bringing the outputs and impact of learning into the immediate term make people learn MORE? Han thinks so, and in this episode, she explains why.

 

LINKS:

Han’s LinkedIn

Seth Godin’s newsletter about the Pinocchio protocol.

Choice Hacking

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