Today I speak to Anaka Narayanan  an economic analyst-turned- designer & founder of  Brass Tacks, a women's fashion label that uses natural and hand-crafted textiles. In this podcast we talk about how she got started. Quitting her job and taking the plunge into the world of textiles and fashion.   She talks about where she gets her inspiration from. Attracting customers using social media, how she balances the management and creative side of the business. She talks about branding, &  her management style,  and what will fashion look like in 80 years time! and much much more so please enjoy the show!

Ep64:  Anaka Narayanan - Founder of Brass Tacks.  An economist's journey to becoming a fashion designer & entrepreneur!

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Step into the dynamic world of Indian menswear fashion with our latest episode! Join us as we sit down with Karan Singh, the creative force behind Aristobrat, a brand renowned for its premium men's clothing. In this insightful conversation, Karan takes us on a journey from his inspiration drawn from a transformative trip to Scandinavia to the inception of his own fashion empire. Delve into his innovative financial strategies, including the use of factoring, and gain a deeper understanding of India's burgeoning menswear scene. Discover Karan's pearls of wisdom as he discusses crafting a brand strategy, mastering social media marketing, how he came up with the name and his take on social media influencers. He unveils his secrets behind effective Google & Meta ads campaigns and his unique perspective on decision fatigue. Karan talks about his favorite brands, the importance of gut instincts in business, and learning how to navigate competition while staying true to your brand's narrative. But that's not all! Karan shares his fashion disasters, reveals the benefits of avoiding the news, discusses whether Indian men are fashionable compared to the rest of the world, and explains why focusing on the constant rather than the changing is key. For aspiring founders, Karan offers invaluable advice, and for fashion enthusiasts, he provides expert tips to elevate your wardrobe game.

Karan Singh, CEO & Founder of Aristobrat, on redefining fashion entrepreneurship.

Drawing inspiration from the timeless game of Rock-Paper-Scissors, today's guest is Lalit Kalani, the Founder of Rock Paper Rum, an innovative Indian Rum brand prominently featured on Season 3 of Shark Tank India. In this episode, Lalit delves into the journey of launching his venture, shedding light on navigating the competitive Mumbai market, mastering branding, product development, and effective marketing strategies. He talks about India's complicated relationship with alcohol. He offers invaluable advice on pitching, discusses the transformative impact of Shark Tank, and reveals insights into the decision-making process behind delaying the launch.  And finally, Lalit shares enticing cocktail recipes for our enjoyment. Join us for an insightful discussion that not only explores entrepreneurship but also reflects on the significance of reestablishing family legacy as a third-generation entrepreneur, along with its accompanying pros and cons.

Lalit Kalani, Founder of Rock Paper Rum, On building an innovative premium Indian Rum brand

Driven by love for Table Tennis. Megha Gambhir, is the amazing co-founder and CEO of Stupa Sports Analytics. Her company is revolutionising the world of sports by providing athletes with cutting-edge analytics and insights to improve their performance. She talks about how she got started with a MVP  -  an Excel spreadsheet,  to now working  the ITTF and  multiple international federations on her client list  and a number of global clients. She talks about leaving a well-paying job to figure it all out. Talks about working with her husband (pros & cons) She talks about pivoting. Building a B2B AI-based SaaS platform,  enabling end-to-end tournament management with live streaming and building an AI-based video analysis solution. She talks about funding. The two main questions VC’s asked about. Advice for building an MVP . What should a first time entrepreneur be focusing on? Manifesting things, and table tennis tips. So please enjoy the show.

Megha Gambhir co-founder & CEO of Stupa Sports Analytics on building a global sports analytics company and helping athletes improve sports performance.

Making India sleep better: More than 55% of Indian adults face trouble falling asleep at least three nights a week. Today, I speak with Surbhi Jain, the founder of Neend, a free app offering stories, soothing sleep sounds, meditation, and more to help users unwind and nod off. Launched in 2021, Surbhi shares how she started this journey after contracting Covid and struggling with sleep issues. She released the MVP on YouTube, experiencing significant organic growth. Surbhi discusses building a consumer app in the wellness space, addressing topics like traction, funding, her background, dealing with competition, and a referral scheme that didn't work out. She also shares insights into investing in startups, revealing what she looks for and her thoughts on the wellness space. Finally, Surbhi talks about handling criticism of her WhatsApp display picture by an unnamed investor and much more!

Surbhi Jain, Founder of Neend. On Building an app that aims to help people sleep better.

Universal factories of the future. Today my guest is Gokul NA, Co-Founder of CynLr.  a pioneering deep-tech startup dedicated to the radical reinvention of dynamic vision-enabled robots, unlocking the potential to create the 'universal factories' of tomorrow. In this enlightening discussion, Gokul takes us on a journey back over a decade, recounting the humble beginnings with his co-founder in a modest office that evolved into a sprawling 13,000 sq ft research space. This state-of-the-art facility boasts robot research cells, cutting-edge electronics, a sophisticated camera and vision laboratory, all meticulously managed by an expert team of engineers and researchers. He delves into topics ranging from design, product development, and entrepreneurship. Why does he seek more competition, not less? Gokul discusses the impact of robotics on jobs and elaborates on the intricacies of the design process. The conversation explores high barriers to entry ($30K to buy the robot arm, $250K to adopt the full solution, over 12-24 months) , The robotics scene in India, energy consumption considerations, and the evolution of early prototypes. Gokul sheds light on their business model, detailing the planned volume of robot sales, revenue figures, and the current status of funding. Gokul shares insights into motivation, the strategic onboarding of new team members, market validation, and adoption strategies. He imparts valuable advice tailored for first-time founders, Real-world applications. In the final stretch, Gokul provides an in-depth answer on the art of securing partnerships for startups.

Ep64: Anaka Narayanan - Founder of Brass Tacks. An economist's journey to becoming a fashion designer & entrepreneur!

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