EP228: Increase Customer Loyalty & Grow your Business with Christel Barron Hough

In this episode, we explore how you can make the most of every client who sits in your chair. Did you know that only 41% of clients say they feel like they get a consultation from their hairdresser? I personally find this staggering! Surely giving a consultation to each of our clients should be a giver when it comes to the professional service we each provide. And it’s worth noting that by giving great consultations they will spend up to 35% more on products and services!

So today, in collaboration with Wella Professionals, that’s what we will be discussing! I’m to be joined by award-winning hairdresser and Wella Professionals UK&I; Top Artist, Christel Barron Hough of Stil London. Christel will be sharing with us how she gives her clients an amazing experience in the salon and how this has helped her grow a her brand. She talks through how to assess someone’s suitability and identity and then link this their perfect color formula & technique.

Be sure to stick around for this conversation. We will be exploring with Christel how using the 3 step Consultation can help grow your business, increase the frequency of your client’s salon visits and improve the loyalty of your customers. All leading to increasing your salon revenue. It’s pure gold!

A podcast produced by Hairy Media Productions.

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Thank you to Christel Barron Hough for joining me on todays podcast.

Until next Monday, Peace, Love and Smiles all the way… Goodbye.