EP 253: Live Video, More Cowbell, And Random Antics With Melanie Howe [Part 1]

Today I’m interviewing my friend Melaine Howe. Some of you may remember that Melanie is the reason that I embraced the “more cowbell” concept in my business. In this episode, we dive into how she found her current niche: live video. She also shares openly about the challenges she has faced in building her business and how live video can help you grow your business. This is a fun episode, so be sure to tune in. WHAT YOU’LL LEARN IN TODAY’S EPISODE: Melanie’s journey into the online marketing space and how her ideal client has changed over the last 4 years How Melanie found herself hanging out more with her peers than her ideal audience and how she learned to leverage that How Melanie has processed some of her false starts in her business Some of the common problems that Melanie and Bobby have faced Why action is difficult but also the most important way forward How Melanie decided on her niche and how that changed her business Why consistency has been a problem for Melanie and how she made it work for her Why people misunderstand what a “freedom” business is Why Melanie doesn’t like writing emails and how she is working around that Why Melanie doesn’t like writing sales pages RESOURCES IN TODAY’S EPISODE: Melanie’s YouTube Live (Tuesdays at 2 pm ET)| Facebook Group | Melanie’s website BADA$$ Online Marketing University Free Privacy Policy BADA$$ Online Marketers Follow Bobby on Instagram