Jamie Kern Lima started IT Cosmetics, grew it into the largest luxury makeup brand in the country, sold it to L’OREAL, and became the first CEO of L’OREAL in its entire history. Needless to say, she has an incredible story, and she joins the show today to share what happened behind the scenes of her amazing success. Listen in as Jamie opens up about the pivotal moments in her career path—like how she was literally down to her last few dollars when she got a 10-minute chance on QVC that changed her trajectory—and how she continued on after dealing with so many rejections from the beauty industry.
 You can find show notes and more information by clicking here: https://bit.ly/37GZSir


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EP #55: Persevering Through The “Middle” with Jamie Kern Lima

Are you ready to start living your best life today? Welcome to the Living Fully Podcast! Each week, join Mallory Ervin, wife, mom and entrepreneur, as she encourages you toward a life of joy and fulfillment.  She’ll be chatting with inspirational trailblazers like Jamie Kern Lima, who built a business from the ground up, and eventually sold it for $1 Billion dollars to Loreal. And legacy-leaving motivators that are close to heart, like her dad who has summited the 8 largest mountains around the world - even into his 60s.  You’ll be sure to walk away changed and equipped with the tools to live your fullest life. Mallory’s heart of big dreams took her a long way from growing up on a farm in Kentucky - from Miss America to the Amazing Race - and then all the way to writing a bestselling book and creating two multi–million dollar merchandise lines. Now, her mission is to motivate YOU to find your own version of living fully.  Here, we believe you have a choice in your legacy. So let’s start living it out today. Welcome to the Living Fully Podcast. www.malloryervin.com

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Self-Improvement

Are you ready for the ultimate adventure? This episode tackles the peak of human achievement! We're joined by my dad, the one and only, Gary Ervin, as he recounts his awe-inspiring conquest of the Seven Summits. Only about 500 people in the world have completed such a quest and his retelling of the story is just as unique as he is. It's a story that will leave you breathless, exploring not just the physical challenges but the mental grit required to achieve the seemingly impossible. And not only is Gary facing life threatening obstacles, he’s jotting down every detail of his travels along the way - documenting lessons for his grandkids. Get ready for a deep dive into Gary's unwavering determination, the hurdles he faced, and the wisdom he gained that will propel you towards reaching your own summits. 

In this episode, you’ll hear more about: 

- Gary's motivations for climbing and the wisdom he passes on to his grandchildren.
- Discover how Gary persevered through a hip replacement, health concerns, and even a global pandemic.
- Explore the unique challenges of Denali's extreme weight requirements and treacherous climbs..
- Learn about the meticulous preparation needed to tackle these monumental climbs.

Although this episode seemingly is all about mountaineering, Gary has so much more in store. What he calls “lessons to my grandkids” are lessons and practices I think we could all put into place regularly. Do the hard things. Set goals and persevere. Embrace the challenge. And motivation can come from many places but the best motivation is created from within. Plus so many more!! 

You can read more on Gary’s climbs here: https://garyclimbsmountains.com/

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84. Gary Ervin: Lessons to Grandkids from the Seven Summits

From Instagram DMs to in-real-life friends, today’s pair is one for the books. Mallory is chatting with wife, mother, influencer, and co-founder of the elevated basics brand, nuuds, for a hilarious and touching conversation.

With over 2 million followers on instagram, Daryl Ann holds *nothing* back - including pregnancy test results live from the target bathroom. 

Tune in to hear:
Daryl-Ann’s path from med school, to chemistry teacher, to blogger and now entrepreneur
Their mutual love (and sometimes not so much) of motherhood
How Daryl-Ann’s faith drives her business mission + purpose
The vision behind the clothing empire, Nuuds, and
Why feeling scared shouldn’t stop you from your dreams

And while you’ll laugh a TON from this episode, you’ll also hear this consistent message from both gals: You have PERMISSION.

Permission to go for it, even when you’re insecure. Permission to feel your feelings and speak them aloud, even when they are difficult. Permission to not wear makeup when you just don’t have it in you to get it together that day. But sometimes, it just takes someone letting us know we CAN before we DO.

Follow Daryl Ann here: https://www.instagram.com/darylanndenner

Buy from her clothing line, Nuuds, here: https://www.nuuds.com/

Jefferson Bethke family book: https://jeffandalyssa.com/take-back-your-family/


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83. Daryl-Ann Denner: Here’s Your Permission to Go For It

Get ready to GIGGLE from today’s episode. Mallory is sitting down with her husband, Kyle, as the pair answer questions that YOU asked.

From jail bonds to marriage, and everything in between, the 7-year married duo is not leaving anything on the table. They are covering things like: 

Who typically apologizes first
When did they know the other was ‘the one’
Who really kissed who first
Their best piece of marriage advice
And the question everyone is asking: Are they going to have a fourth child!
Seriously, you’ll be cracking up at their answers. And I’m sure you’ll see a bit of yourself in each of their stories. Tune in to see if your question was answered!

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82. Kyle & Mallory Q+A: ‘Be Honest’

Today’s guest is an expert in the field of functional medicine and has earned quite a few letters after his name. But as intelligent and groundbreaking as his studies are, he is equally as kind, empathetic, and mission driven.

On the podcast today is the inimitable, Dr. Josh Axe. Dr. Axe earned his doctorate from Palmer College and his Master of Science in Organizational Leadership from Johns Hopkins University. He is the cofounder and CVO of Ancient Nutrition and bestselling author of Eat Dirt, Keto Diet and Ancient Remedies.

And just as importantly, he is a friend to Mallory and personally helped her through a season of pregnancy loss.

On today’s episode, tune in to hear 4 mindset shifts that Dr Axe studied that will change the trajectory of your everyday living. You’ll walk away inspired after hearing stories and lessons, like:

How Dr. Axe learned the true importance of mindset during a season of being unable to walk
A new way to think about visualization
The important words to swap when talking with your children
What exactly a ‘memory transplant’ is - and how that might be the one thing that is holding you back in life
The difference between a To Do and a To Be list
The one trait that people with the best marriages, best health, and most successful businesses have in common


This episode is as informational as it is transformational. 

To learn about about Dr Axe and purchase his book, head to: https://joshaxe.com/

And follow him on Instagram at: https://www.instagram.com/drjoshaxe/



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81. Dr Josh Axe: 4 Mindset Shifts I Wished I Learned 12 Years Ago

Turning a time of difficulty into a season of transformation seems to be today’s guest, Dede Raad’s (perhaps better known as DressUpButtercup), superpower. 
After being laid off from her job in oil + gas back in 2015, Dede began sharing personal life updates on what was, back then, the unpaved industry of blogging. Since that time, Dede has grown her community to over 1 *million* followers on Instagram, was named a top creator by Forbes' 'Fortune Creator 25' list, collaborated with Vince Camuto on their first ever influencer collection and created a top tier talent management agency, Trend, with her husband, Ted.


But there is so much more than meets the eye with this trendsetting content creator. Growing up with immigrant parents, Dede knew all too well what it felt like to have a story others couldn’t relate to. And this, she vulnerably says, is her reason and purpose behind sharing so transparently on the internet today.
Tune into this inspirational conversation to hear:
Exactly how Dede began in the influencer space after being laid off from her 9-5
Dede’s amazing mindset of gratitude that has helped her process the grief of losing both parents
How to focus on your calling to make your dreams a reality
The story behind her highschool romance turned marriage and now 3 children
How Mallory and Dede are in their chicken era
Dede is truly one of a kind and her story is sure to inspire you into action - as well as encourage you to hug your loved ones a little closer today.
Follow Dede here: https://www.instagram.com/dressupbuttercup/
Resources Chatted about in the episode
Electric Picks Highlight:
https://www.instagram.com/stories/highlights/18059788705541537/?hl=en
Volare:
https://volare.fitness/
Poppy Kids:
https://poppykidsco.com/
POPS Polos:
https://www.instagram.com/popspolos?igsh=MzRlODBiNWFlZA%3D%3D
Vince Camuto:
https://www.vincecamuto.com/en/us/browse/dress+up+buttercup?cm_mmc=paid_OG_FY23_GOOG_PDSRCH_Brand_RTN_Brand_BOF_EVG_Core__18516839666|159933757653|694106182776&utm_source=google&utm_medium=cpc&gad_source=1&gclid=Cj0KCQjwwYSwBhDcARIsAOyL0fg721hFVxf50eidBVTkSYARFnrDPUacwGSi2Jj7ELIN7wsU7oyTQQkaAmDsEALw_wcB


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80. Dede Raad: Focus on Your Calling to Live Out Your Purpose

Living Fully with Mallory Ervin

EP #55: Persevering Through The “Middle” with Jamie Kern Lima

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