Companies like Apple and Starbucks spend thousands of dollars to craft their mission statement so that they know what their direction and purpose is and that their employees and customers are further inspired to be apart of their tribe. In this episode, I discuss why having a personal mission statement can make all the difference in improving your day-to-day consistency, your relationships at work and home, avoiding those "I can't believe I did that moments", and for ultimately ensuring that you make an impression on people and are remembered for the traits that you would like to be remembered for. My best episode yet and I think you are going to get a ton of value from it and all the amazing FREE resources on the Show Notes page http://dralexritza.com/better-ever-after-podcast/