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Ep012: Marketing Fundamentals
This week I'm joined by Betsey Vaughn, our chief Client Concierge as we look at one of the most popular questions we get; 'How can I market my book?'
Today we dive into the fundamentals of two approaches. Engaging people who already know you and attracting new leads.
LINKS
Breakthrough DNA Book (8-Profit Activators)
Harvard study. (Not quote the context I was thing of at the time, but high acquisition vs engagement of existing customers is still relevant. It's building the relationship with those who know, like or trust you)
Show notes: 90minutebooks.com/podcast/012
Titles & Outline Workshops: 90MinuteBooks.com/Workshops
Ready to get started: 90MinuteBooks.com
Interview Shows: 90-Minute Books Author Interviews
Questions/Feedback: Send us an email
Extra Credit Listening: MoreCheeseLessWhiskers.com
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By 90-Minute Books
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This week I'm joined by Betsey Vaughn, our chief Client Concierge as we look at one of the most popular questions we get; 'How can I market my book?'
Today we dive into the fundamentals of two approaches. Engaging people who already know you and attracting new leads.
LINKS
Breakthrough DNA Book (8-Profit Activators)
Harvard study. (Not quote the context I was thing of at the time, but high acquisition vs engagement of existing customers is still relevant. It's building the relationship with those who know, like or trust you)
Show notes: 90minutebooks.com/podcast/012
Titles & Outline Workshops: 90MinuteBooks.com/Workshops
Ready to get started: 90MinuteBooks.com
Interview Shows: 90-Minute Books Author Interviews
Questions/Feedback: Send us an email
Extra Credit Listening: MoreCheeseLessWhiskers.com