True Confessions of a Car Guy

EP016: - Metrics Dealers Can’t Ignore -- John Gavin & Bagi


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In this episode we are joined by John Gavin & Bagi
Sponsored By:  Zenzio AI
https://www.zenzio.com

Units and gross still matter—but they’re no longer the whole story. In this episode of True Confessions of a Car Guy, we break down the metrics today’s dealers can’t afford to ignore in the AI era. From lead response time and follow-up consistency to data quality, conversion signals, and where deals are actually being won or lost, we talk about what really moves the needle in modern dealerships. The tools have changed, the scoreboard has changed, and the dealers paying attention are pulling ahead—while everyone else is still arguing about yesterday’s numbers.


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True Confessions of a Car GuyBy John Gavin