PLEASE NOTE: This episode is part of the discontinued Sow What Podcast. We are now the Honey Badger Seller (www.honeybadgerseller.com).

I wanted to share a conversation I had with a friend who was interested in investing in a startup with tons of potential. I gave some rules I learned, used, and encouraged him to consider when injecting money that'll I believe will make you feel more confident it was the right decision, protect you from the downside more, and overall make you a smarter and successful investor.