One of the biggest questions our listeners ask is ‘How do I advertise on YouTube?’ As one of the most new and lucrative ways to promote your business or product, it’s an important question to consider. That’s why Oli and Tom are taking time in this episode to explain how they utilise YouTube as part of a larger marketing strategy, to get the best possible results. They’ll be revealing the mechanics behind YouTube advertising, the type of ads that are working well, how to move people to take action after watching your ad and the types of remarketing that are proving to be most effective. Automation is big, but what Oli and Tom want to reveal is how to advertise on YouTube, whilst still retaining a human connection with your prospects…