"Creative cognition as a window on creativity" by Thomas B. Ward (2006)

This paper outlines the creative cognition approach to understanding creativity, which posits that original and useful ideas emerge from the application of basic cognitive processes to existing knowledge structures. The author highlights the importance of converging evidence, drawing upon anecdotal accounts and controlled laboratory studies. The paper examines two key processes: accessing conceptual information at varying levels of abstraction and combining previously separate concepts, illustrating how these processes can influence the originality and practicality of creative products. It also discusses the importance of experimental manipulations, participant and rater characteristics, and generalizability across populations and situations in the design of creative cognition studies.