So much has changed since the start of the pandemic, but how has this affected people's choices and buying habits?

That's exactly what I'll be chatting about in this first part of a 3-part podcast series. In this episode I cover...

- Recent research on how people form habits and how you can use this information to market and sell your products/services more effectively

- The changes in behaviours mean people are more intentional about what they buy - which makes what you sell MORE desirable.

- My view of how you can adapt your business to tap into new markets and new opportunities arising from these post-pandemic changing behaviours.