It's a Numbers Game

EP078 – MSP Valuations and the importance of management accounts


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This episode addresses key financial management strategies for Managed Services Providers (MSPs).

Dan Welling emphasises the importance of understanding whether you want to apply pressure or take pressure when it comes to your finances, suggesting that those on top of their finances have leverage over banks. He highlights common financial misconceptions and problems faced by MSPs, such as over-relying on bank balances, misrecognising revenue, and not regularly reviewing profit and loss statements. The session delves into the significance of management accounts, explaining the concept of a chart of accounts and its role in accurately tracking revenue, costs, and overall financial performance. Dan provides practical insights into valuing MSP businesses using various methods like annual recurring revenue and EBITDA multiples. Lastly, the discussion covers the MSP market landscape, considerations for mergers and acquisitions, and the importance of contractual revenue and deal structure for building and realising business value.

00:00 Introduction and Warm-Up

00:05 Understanding Financial Management for MSPs

01:03 Common Financial Mistakes in MSPs

01:49 Introduction to Management Accounts

03:34 Chart of Accounts Explained

04:38 Revenue and Cost of Sales

11:52 Valuation Methods for MSPs

13:51 Market Overview and M&A Insights

27:28 Importance of Contracted Revenue

34:15 Q&A and Closing Remarks

Connect with Daniel Welling on LinkedIn by clicking here – https://www.linkedin.com/in/daniel-welling-54659715/  

Connect with Adam Morris on LinkedIn by clicking here – linkedin.com/in/adamcmorris

Visit The MSP Finance Team website, simply click here – https://www.mspfinanceteam.com/  

We look forward to catching up with you on the next one. Stay tuned!

We created It’s a Numbers Game Podcast to help MSP owners learn and understand how to build and maintain a financially healthy MSP business. In this podcast series, MSP business owners like you will learn the fundamental steps, the tips and tricks, the dos and don’ts to achieve MSP financial growth. 

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It's a Numbers GameBy Daniel Welling


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