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EP10 - Attribution modelling for a complex marketing mix, with Sofia from Stronger
Listen to digital marketing experts Johan Lidner, Jonas Hagströmer Theodorsson and today's guest Sofia Jansson who is Performance Marketer at Stronger.
Sofia has a long experience of digital marketing and building scalable ecommerce businesses. As a very curious person Sofia has been a fast learner all throughout her career. This has also lead to endless testing of new strategies over at companies such as Stronger.
In this episode we will go deeper into how to build a full-funnel with different creatives, different attribution settings and tools, and much more!
Show Links
Visit Stronger's Website
Get 25% off with Sofia's discount code: Sofia_25
Connect with us:
Johan’s Linkedin
Jonas Linkedin
Sofia’s Linkedin
Email us:
Get a quote from Keywordio
View all episodes
By KeywordioListen to digital marketing experts Johan Lidner, Jonas Hagströmer Theodorsson and today's guest Sofia Jansson who is Performance Marketer at Stronger.
Sofia has a long experience of digital marketing and building scalable ecommerce businesses. As a very curious person Sofia has been a fast learner all throughout her career. This has also lead to endless testing of new strategies over at companies such as Stronger.
In this episode we will go deeper into how to build a full-funnel with different creatives, different attribution settings and tools, and much more!
Show Links
Visit Stronger's Website
Get 25% off with Sofia's discount code: Sofia_25
Connect with us:
Johan’s Linkedin
Jonas Linkedin
Sofia’s Linkedin
Email us:
Get a quote from Keywordio