The Author Ads Academy Podcast

EP10 | My Post Book Launch Ads Strategy AND Book Launch Results [CASE STUDY]


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You’ve just come off the back of a book launch or big promotion and spent a few hundred or a few thousand dollars. You’ve now got a decision to make…


Do you turn off all the Ads and coast with the sales and Page Reads that come along with a successful book launch due to the high ranking in the Amazon stores? Or do you continue running Ads, albeit at a lower daily budget? 


In today's episode, that's exactly what we're discussing! And I'll share my Post-Launch Ads Strategy with you for both Facebook Ads and Amazon Ads. 


What You'll Learn
  • The 2 options you have with Ads after a launch or promo
  • My preferred post-launch Ads Strategy for Facebook Ads and Amazon Ads
  • Results from my latest book launch (sales, page reads, ad spend, royalties, etc.)
  • Top Tips for riding the wave of a high ranking on Amazon after a successful launch
  • And so much more...


Resources
  • Book Launch KCD Combo Case Study Guide: https://matthewjholmes.com/kcdlaunch
  • Episode 8: Planning For A Book Launch [CASE STUDY]: https://matthewjholmes.com/episode8/
  • Episode 9: Optimising and Scaling Ads During A Book Launch [CASE STUDY] : https://matthewjholmes.com/episode9/
  • Work One-on-One with Matt: Author Ads Power Hours
  • Your FREE... Author Ads Bundle
  • Your FREE 3 Part Video Training: Jumpstart Author Ads
  • Advertising Books: FREE Books Written by Matt
  • Email Matt: [email protected]
...more
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The Author Ads Academy PodcastBy Matt Holmes

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