Health Podcast Show

Ep11: How Can Podcasts Work for Doctors (and Other HCPs)


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How do physicians cut through 2 million annual medical publications to stay current? Dr. Hansa Bhargava, Chief Clinical Strategy and Innovation Officer at Healio, has the answer: podcasts that transform medical education for time-strapped doctors who can learn while commuting or exercising. With over 11 years of clinical practice before transitioning to medical media, Dr. Bhargava hosts "Physicianary," an Apex Award-winning podcast that's part of Healio's multimodal strategy to reach busy healthcare providers. But she's also navigating critical challenges—from balancing AI-generated content with trust and authenticity in an era of voice cloning, to competing with platforms like TikTok where 30% of people under 30 get their health information. In this session, Dr. Bhargava explores how conversational podcasts provide essential human connection in an increasingly isolated digital world and offer an antidote to doom scrolling through purposeful audio consumption.


This episode features a recording from the 2025 Health Podcast Summit. Get free access to all 37 sessions here: ⁠⁠⁠healthpodcastsummit.com⁠⁠


Chapters


00:00 Intro

02:30 Podcast Focus on Medical Innovation

05:45 From Clinical Practice to Medical Media

09:00 Helio's Multimodal Communication Strategy

12:15 Dr. Google and Patient Empowerment

15:45 Why Podcasting Matters for Human Connection

19:30 Media Consumption and Mental Health

23:00 Content Creation and Topic Selection

26:15 Apex Award and Audience Response

29:30 Podcasts as a Solution to Physician Burnout

32:45 Repurposing Podcast Content

36:00 AI in Podcasting: Opportunities and Threats

40:30 Trust and Credibility in Health Content

44:30 Where to Find Dr. Bhargava


Resources Mentioned

  • Connect with Dr. Hansa Bhargava on LinkedIn: https://www.linkedin.com/in/hansa-bhargava-mdd-752a463a/

  • ⁠Healio⁠ - Over 100-year-old medical information organization with digital platform

  • ⁠Healio AI tool⁠ - Large language model launching September at Fierce Healthcare

     Connect with Dan Kendall

    • LinkedIn: ⁠https://linkedin.com/in/dankendall⁠

    • Instagram: ⁠https://instagram.com/healthtechdan⁠


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