Jill Homan, President DeepTarget

 Social media is the golden standard of engagement and has been since the launch of the first social networking website more than a decade ago. Social media exists to grow connections and relationships. Learn how banks can use social principles to exceed customer expectations, identify engagement challenges and retool communication strategies to meet customer engagement expectations for the next decade. Jill Homan of DeepTarget explains how to Robin Amlot of IBS Intelligence.