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EP124: How I've Prepare for a Month Off
In this episode of the Marketing System for Success podcast, Helen shares a behind-the-scenes look at how she’s prepared to step away from her business for a month while travelling to New Zealand and America.
She explains how she’s built recurring revenue streams (including her community and retainer-style done-for-you work) to avoid feast-or-famine cycles, and how she’s intentionally developed a client base that supports her values and boundaries.
Helen discusses the mindset wobbles she faced - control, ego, and fears about clients leaving - and how she’s practiced letting go through test runs like a previous trip to Canada.
She outlines the logistics: pausing the podcast while she’s away, scheduling some marketing in advance, documenting processes with SOPs, and delegating community sessions to clients who will run masterclasses and accountability calls - structured as fair value swaps. Her VA team will handle ongoing admin and client support, with Helen checking in periodically across time zones.
She’ll return in early April with a follow-up report, and notes that the community will reopen in April with limited spaces and done-for-you availability starting mid to late April.
00:34 Episode Setup and Trip Plan
03:09 Building Recurring Revenue
06:07 Clients Values and Flexibility
08:12 Mindset Wobbles and Control
10:21 Systems and SOPs to Delegate
12:20 Membership Coverage While Away
16:42 Switching Off and Staying Visible
21:14 Wrap Up and How to Work Together
Links:
Done For You Marketing: https://www.helendickmancoaching.com/dfy
Join the Community: https://www.helendickmancoaching.com/community
Contact Helen: https://www.helendickmancoaching.com/contact
Connect with Helen on LinkedIn: https://www.linkedin.com/in/helen-dickman
View all episodes
By Helen Dickman
5
33 ratings
In this episode of the Marketing System for Success podcast, Helen shares a behind-the-scenes look at how she’s prepared to step away from her business for a month while travelling to New Zealand and America.
She explains how she’s built recurring revenue streams (including her community and retainer-style done-for-you work) to avoid feast-or-famine cycles, and how she’s intentionally developed a client base that supports her values and boundaries.
Helen discusses the mindset wobbles she faced - control, ego, and fears about clients leaving - and how she’s practiced letting go through test runs like a previous trip to Canada.
She outlines the logistics: pausing the podcast while she’s away, scheduling some marketing in advance, documenting processes with SOPs, and delegating community sessions to clients who will run masterclasses and accountability calls - structured as fair value swaps. Her VA team will handle ongoing admin and client support, with Helen checking in periodically across time zones.
She’ll return in early April with a follow-up report, and notes that the community will reopen in April with limited spaces and done-for-you availability starting mid to late April.
00:34 Episode Setup and Trip Plan
03:09 Building Recurring Revenue
06:07 Clients Values and Flexibility
08:12 Mindset Wobbles and Control
10:21 Systems and SOPs to Delegate
12:20 Membership Coverage While Away
16:42 Switching Off and Staying Visible
21:14 Wrap Up and How to Work Together
Links:
Done For You Marketing: https://www.helendickmancoaching.com/dfy
Join the Community: https://www.helendickmancoaching.com/community
Contact Helen: https://www.helendickmancoaching.com/contact
Connect with Helen on LinkedIn: https://www.linkedin.com/in/helen-dickman