You: “I’m going to start a Facebook Group!”

Your Facebook Group: *crickets* If the sound of crickets is all you hear in your Facebook group, then this episode of The Business of Becoming is going to help you get the buzz you’re looking for by getting people excited about your group and getting them to engage in your group by posting comments and giving your posts a thumbs up. My guest today, Alicia Streger, is a fitness business owner turned business coach who specializes in helping fitness business owners magnify their impact and streamline their business. She’s also the creator of the 2020 Facebook Group Content which gives you an entire year’s worth of Facebook Group content designed to boost retention, generate more leads and keep the conversation buzzing in your Facebook Group. In this episode, Alicia not only gets into the nitty-gritty details of running your Facebook Group -- like the best times to post and the very first thing you need to do when members join your group -- she also walks you through her “5 X 5 X 5” content creation strategy. (This framework gives you 125 pieces of content you can post in your Facebook Group.) Even if you don’t have anybody in your group yet -- because everybody starts out with zero members, right? -- this episode will give you the strategies you need to get the ball rolling. Get out a pen and paper so you can take plenty of notes. We dig in deep with tons of tips and strategies to increase engagement in your Facebook Group.

 

More About Alicia:

Alicia Streger is a fitness business owner turned business coach who specializes in helping fitness business owners magnify their impact and streamline their businesses. She works closely with people to help them build businesses that give back to the world while creating BOTH financial and time freedom. Alicia has built multiple offline and online businesses from the ground up and now teaches her success strategies and systems to other fitness professionals. Her website is www.FitProEssentials.com. 

 

What We Talk About In This Episode:

• Why creating your own Facebook group is important to your business -- even if you think there are tons of them out there already.
• The real reason why people join Facebook groups. (Hint: it’s not to learn how to solve their problem.)
• What “engagement” is vs what it isn’t (it definitely isn’t a place for you to do free coaching).
• How to get the ball rolling to create engagement in your group, so you can then bring people into your signature program.
• Specific strategies to initiate engagement and keep it high.
• The very first thing you need to do when people join your group which sets the tone of the group right from the start.
• How to craft an engaging welcome post (see the template down below, too).
• How to use Group Insights to know the best day and time to post your content to create engagement.
• One neat trick to see when people are active if you don’t have a large group.
• How to use mini-challenges to create engagement in your group -- and get Facebook to show your group as a suggested group to more people.
• How to use your support system to get things moving in the group (yup, it’s okay to ask your family and friends to post something in your group or ask a question).
• Different ways to encourage people to engage even more often by thanking them privately.
• Why you shouldn’t be in teacher-mode all the time in your Facebook group.
• We take a deep dive into Alicia’s “5 X 5 X 5” content creation strategy to give you the framework to create your own engaging content.
• How to use your ideal client profile to help you use the “5 X 5 X 5” strategy specific to your ideal client’s pain points.
• Tips on how to not only plan your time but schedule it, too, so you can consistently create and post engaging content in your Facebook group.

 

Things We Mention In This Episode:

• Alicia’s 2020 Facebook Group Content 

 

Welcome Post Template

[ Note:  This is the Welcome Post I use for my own Facebook Group.  You can add emojis anywhere to give it some color and show off your own personality. ]

 

WELCOME! We’re SO glad you found us here!

You are in the right place if you are a practitioner (licensed too), coach and/or fit pro who wants to startup and scale your business online. 

The Take Your Health Practice Online Facebook Group is a non-judgmental, supportive, peer-run community where you can find helpful resources, free training, share what’s working for you and to build solid relationships with your peers and colleagues. 

Everyone in this community is here because they want to start and grow an impactful business and because of that either myself or my team works hard to provide quality free training and resources also program recommendations for the members of this community. 

The more engaged you are inside this group the more you’ll get out of it.  

This is not the kind of group where you’re going to get coached for free… and if you ask questions then we expect that you provide equal value in return by answering questions.  

Please read the Group Description for group guidelines and policies. A reminder that this is a promotion free zone, including posting affiliate links or soliciting group members in the group or via private messages for your own business. 

https://www.facebook.com/groups/takeyourhealthpracticeonline/permalink/593340597760804/ 

*We won’t give you a warning, you’ll just be deleted and blocked.*

WAYS TO GET STARTED: 

Access a free 45-minute Business Breakthrough call with one of our Advisors >> https://thewbh.com/breakthrough

Sign Up for Lori's email list here >> https://start.thewellnessbusinessacademy.com/newsletter

Follow Lori on Instagram @lorikennedyinc  

 

Like Lori’s Business page over Lori Kennedy, Inc. 

 

Subscribe to the Business Of Becoming podcast on iTunes or Google Play (or anywhere you listen to podcasts) 

 

Subscribe to The Wellness Business Hub YouTube Channel here >> https://www.youtube.com/channel/UC6BW2TueQjnUg7QohpS8kxw 

 

FREE RESOURCES & TRAINING: 

Please comment below and introduce yourself and let us know you've read the guidelines.

No matter where you are in your business building journey, we've got some great resources for you to get started with:

 

🌟Have you watched our free MiniSeries called The Evolution Of The Business Of Health yet? >>> https://download.10ksuccesssystem.com/mini-series

 

🌟 No Email List? Grab our Free Guide - STARTING FROM 0: How to Quickly Grow An Email List Without a Lead Magnet - https://thewbh.com/startingfrom0 

 

🌟 No Lead Magnet? If you’re ready to create a Lead Magnet and build your list even further, check out our - STEP BY STEP GUIDE TO CREATING LEAD MAGNETS THAT CONVERT - https://thewbh.com/leadmagnetguide

 

🌟 No Signature Program? If you are ready to create your Signature Program, grab our free SIGNATURE PROGRAM BLUEPRINT - https://thewbh.com/blueprint 

 

You can also check out the UNITS section of this group and use the topics and search function to check out what others are asking and talking about in the group :)

 

Now please introduce yourself below ⬇️ and share one thing that you LOVE  about transforming health 💗🥑🏋️.

 

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Let’s Keep The Conversation Going…

Do you have a Facebook Group for your online business? Are people engaged in the group?  What do you do to keep people engaged in the group?  I would love to hear all about it and I’m sure others would too. Comment below and share your story or visit me on Instagram which is currently my favourite way to connect. 

 

You can also join my free online community to connect with more than 16,000 other health practitioners just like you to ask questions, share wins and struggles and get lots of support from me and my team! I hope to see you there.