The Influential Communicator

[EP.15] How to Share your Story and Start Your Content Creation Journey with Morgan J Ingram

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How To Share Your Story And Start Your Content Creation Journey; 


In today's world, having "trust" with your buyers is the difference between success and failure.


What better way to build it than creating content that shares your story, solution and message in a way that's captivating to your future customers.


However, in a crowded and noisy world, the question is...


How can you share your story and start your content creation journey in a way that helps you stand out and become memorable to those that truly matter?


Who better to chat to than the man himself, Morgan J. Ingram to uncover his tactical steps on how to start your content creation journey with impact.


Tune in to this week's episode of The Influential Communicator to hear from helpful tips on how to kickstart your content creation career and gain the momentum you deserve!


WHAT WE DISCUSS:


  • [0:27] - Who is Morgan J. Ingram?
  • [5:26] - How Morgan started creating content
  • [8:28] - Things to consider before creating content
  • [13:00] - How to have an authentic conversation with someone in your circle that you’ve outgrown
  • [20:24] - How to find your niche
  • [27:40] - How to add value when you’re not an expert in your space
  • [33:20] - How vulnerable should you be when personal story?
  • [36:15] - How to get people to consume your content
  • [39:03] - What keeps Morgan going in his own content creation journey
  • [41:09] - Who Morgan looks up to as an influential communicator


    • VALUABLE INSIGHTS AND KEY TOPICS:


    • Before you start your content creation journey, understand your brand voice, your niche, and what you want to be known for.
    • Simplicity is everything...don't overcomplicate your niche.
    • Have a brutally honest conversation with yourself; What are you passionate about and how much do you actually know about your chosen topic?
    • Think about how you want your brand to be perceived and how you want to connect with your audience.
    • Consistency is the distribution strategy that trumps all.


      • 3 QUESTIONS YOU CAN ASK YOURSELF FOR DIRECTED DISCOVERY
      • How do I enhance my brand without losing myself?
      • How do I continuously keep a moral ground as I elevate into different circles?
      • Who are the people that I need to be connected with and how do I connect with them?


        • NOTABLE QUOTES:
        • [12:38] - “In order to elevate your brand or your voice, you need to elevate yourself.” - Morgan J. Ingram


        USEFUL RESOURCES:


        Connect with Morgan J. Ingram:

        https://www.linkedin.com/in/morganjingram

        https://tiktok.com/@morganjingram 

        https://twitter.com/morganjingram

        https://www.instagram.com/morganjingram

        https://www.morganjingram.com


        Ravi Rajani’s Podcast: https://www.theravirajani.com/podcast


        Ravi Rajani's Social Media:

        https://www.linkedin.com/in/ravirajani/

        https://www.tiktok.com/@theravirajani

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        The Influential CommunicatorBy Ravi Rajani
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