AI Outcomes

Ep27: 4–Steps to Engage Customers on AI Transformation (B2B Sales Guide)


Listen Later

In this episode of the AI Outcomes Podcast, we dive into Part 2 of our special series on how B2B sellers, consultants, and pre-sales professionals can effectively engage customers around AI adoption. If you missed Part 1, make sure to check it out first—it lays the foundation by showing why AI is not just a technology project but a full-scale business transformation program.

00:00 Introduction and Welcome
00:25 Recap of Part One
01:47 Step 1: Anchor on Business Outcomes
06:16 Step 2: Map Stakeholders and Governance
09:51 Step 3: Start Small, Prove Value, Then Scale
12:26 Step 4: Position Yourself in the Ecosystem

#AIOutcomesPodcast #B2BSales #SalesStrategy #AIforBusiness #DigitalTransformation #EnterpriseAI #SalesConsulting #AIsales #BusinessOutcomes #FutureOfSales #ArtificialIntelligence #CustomerEngagement #SalesEnablement #AIAdoption

...more
View all episodesView all episodes
Download on the App Store

AI OutcomesBy Ben Drakes