Curing with Sound

Ep34: Expanding Global Access to Focused Ultrasound with Professor Rosie Xing

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In this episode of Curing with Sound, we speak with Rosie Xing, PhD, Managing Director of Global Planning, International Marketing, and Business at Chongqing Haifu Medical Technology, a world leader in noninvasive focused ultrasound systems. Founded in 1999 by Professor Zhibiao Wang, Chongqing Haifu has revolutionized treatment for patients across 400 medical centers worldwide, with their technology now installed in 32 countries outside China.

Prof. Xing shares about the growth of Chongqing Haifu, starting with the first therapeutic system to treat osteosarcoma. Now, their devices can treat conditions such as uterine fibroids, adenomyosis, and cancers of the liver, breast, pancreas, kidneys, and bones, in addition to other diseases. She also discusses the company’s collaborations with professional societies, research centers, and academic institutions worldwide.   

Discussion highlights:

  • Unprecedented Global Impact: Discover how Chongqing Haifu has treated over 260,000 women for uterine fibroids and enabled more than 3,500 babies to be born through fertility-preserving focused ultrasound treatments, addressing critical healthcare needs, especially in regions where fibroid incidence reaches 80%.

  • Comprehensive Treatment Portfolio: Learn about the evolution from treating the first osteosarcoma patient in 1997 to today's diverse applications spanning benign conditions, multiple cancer types, and palliative care for metastatic lesions, demonstrating the versatility of focused ultrasound technology.

  • Training Centers: Chongqing Haifu established 13 training bases in mainland China, offering immersive instruction using simulators, live case observations, hands-on practice, and mentorship from experts in the FUS field for international researchers and medical staff. 

    • EPISODE TRANSCRIPT


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