The Business Essentials

Ep37: Product Pricing Models and Retail Readiness with Maureen Mwangi


Listen Later

In this episode, we have Maureen, who is the brand growth strategist behind some of America’s most beloved brands, like L'Oréal, Chobani, Dove, and Lays. She is taking her expertise to the small business world and helping clients create millions of dollars brands. She will be sharing all about product pricing models and retail readiness.

Key points:

  1. Numbers run deep when in comes to choosing the right pricing model for your products
  2. The different types of pricing strategies
  3. How to position your product for retail or success in general
  4. The 4P marketing mix - pricing, product, promotion, place
  5. Big brands versus small brands, what is the difference?
  6. Mentions:

    Strategy Call:  https://startwardconsulting.as.me/growth-strategy-call

    Website Site: www.startwardconsulting.com

    Instagram: https://www.instagram.com/maureenmwangiofficial/

    Linked-in: https://www.linkedin.com/in/maureenmwangi/

    Facebook : https://www.facebook.com/groups/productentrepreneurswhoscale

    ...more
    View all episodesView all episodes
    Download on the App Store

    The Business EssentialsBy Viola Welang

    • 5
    • 5
    • 5
    • 5
    • 5

    5

    10 ratings