The Influential Communicator

[EP.39] Craft The Perfect 45 Second Elevator Story

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Craft The Perfect 45 Second Elevator Story;


Imagine being at a networking event or on a sales call and being asked the following question:

“So, what do you do?”

In this very moment, you or your sales team are faced with 2 options:

Option 1: Pitch slap your prospect and instantly dehumanise the conversation.

Option 2: Spark curiosity, create intrigue and have your prospects wanting to learn more.

I know which option I would choose!

Remember, your job is to grab your prospect's attention and learn how to keep it, so you can earn the opportunity to solve their million dollar problem.

I have many scripts that I personally use and teach, however, today I want to share with you ONE that will help you deliver your elevator story in less than 45 seconds to tackle the first part of this equation.

Hit the play button and I'll see you on the other side!


WHAT WE DISCUSS:
  • [4:02] - Ravi’s example of a "45 Second Elevator Story"
  • [6:44] - Insert a key decision maker into the context of your story
  • [7:42] - Acknowledge their pain and uncover the million dollar problem
  • [8:45] - Understand what success looks like to them and how you can help them achieve it
  • [11:05] - An overview of Ravi’s Elevator Story template


    • VALUABLE INSIGHTS AND KEY TOPICS:
    • How to grab your prospect’s attention with a story in less than 45 seconds
    • Why it's not just about what you say, but how you say it!
    • How to speak in a way that ensures you engage in authentic behavior in an engineered scenario


      • CONNECT WITH RAVI:
      • Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/
      • Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani
      • Subscribe to the Youtube channel: https://bit.ly/3eAJQx0


        • ADDITIONAL RESOURCES:

        [FREE SCRIPT] Discover how to craft a magnetic 45 second elevator story:

        https://www.theravirajani.com/yourelevatorstory


        Hire Ravi for a keynote or storyselling workshop for your sales team:

        https://www.theravirajani.com/speaking


        Learn more about Ravi's Storyselling Bootcamp:

        https://www.theravirajani.com/thestorysellingbootcamp

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        The Influential CommunicatorBy Ravi Rajani
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