The Influential Communicator

[EP.43] How to Explode the Value of Your Product


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HOW TO EXPLODE THE VALUE OF YOUR PRODUCT;

Facts tell, stories sell.

That's exactly why having an impactful story associated with your products and services is mission critical if you want to sell more in a recession.

Instead of feature dumping...

Focus your efforts on eliciting a specific emotion from your buyer...

Because when done correctly, this can shift their perspective and inspire them to take action.

Don't believe me?

Enter "The Significance Objects Project".

Tune in to this week's episode to learn more about what this experiment can teach you when it comes to exploding the value of your offering through storytelling.


VALUABLE INSIGHTS AND KEY TOPICS:
  • How to elicit an emotion through storytelling
  • Why having a product story is critical for your sales
  • How effective storytelling fuels action from buyers

  • USEFUL RESOURCES & LINKS:


    Ravi Rajani’s Website & Podcast: https://www.theravirajani.com/podcast

    Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/

    Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani

    Subscribe and Watch the Show on YouTube: https://bit.ly/3eAJQx0

    ADDITIONAL RESOURCES:


    [FREE SCRIPT]

    Discover how to craft a magnetic 45-second elevator story:

    https://www.theravirajani.com/yourelevatorstory

     

    Hire Ravi for a keynote or storyselling workshop for your sales team:

    https://www.theravirajani.com/speaking

     

    Learn more about Ravi's Storyselling Bootcamp:

    https://www.theravirajani.com/thestorysellingbootcamp

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    The Influential CommunicatorBy Ravi Rajani

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