Influence Understood

EP49: How To Deliver A KILLER Sales Story!


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Episode 49
How To Deliver A KILLER Sales Story
Show Notes:

Recap of last week:  The Power Of Stories In Sales

When Do I Tell My Story?
  1. When you have EARNED the right!
  2. When you understand the prospect’s position, concern, or situation well enough to match a story
  3. When you believe the exchange of time is worth it (for the prospect/client!)
  4. How Do I Tell My Story?
    1. Brevity~ No one has time for a retelling of War And Peace!
    2. Save some good parts (you will OFTEN need them later!)
    3. Timing~ Too fast or too slow makes for a bad story
    4. Weekly Challenge:

      Practice, practice, practice.  There is no way around this, the more you practice your delivery the more effective you will be at using stories in your sales career.

      Some tips:

      1. Role play with team-mates (or friends and significant others!)
      2. Record your story and listen to the timing/delivery
      3. Tell your story in front of a mirror so you can see your delivery
      4. Good Selling!

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        As always, thank you for listening and don’t forget to stop by the Blog , join the community, and download your FREE book: The Successful Business Blueprint!

        Thank you,

        -G
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        Influence UnderstoodBy Gerry Gadoury