<p>I chat to Elizabeth Mackirdy, the founder of Braw Liquor Club, a RTD cocktail brand based on the Isle of Bute, Scotland. We deep dive into the challenges of starting a brand with no industry experience, marketing wins and much more.</p>

I chat to Elizabeth Mackirdy, the founder of Braw Liquor Club, a RTD cocktail brand based on the Isle of Bute, Scotland. We deep dive into the challenges of starting a brand with no industry experience, marketing wins and much more.

Ep.5 Braw Liquor Club - from Fashion to Ready to Drink

The Drinks Noise Podcast is a show about spirits/drinks marketing, hosted by Mike McGrail, a whisky marketing specialist. It features guests from the industry and covers topics such as - branding, e-commerce, the on-trade, drinks innovation, digital marketing and more.

There's something to learn for drinks marketers of all experience levels. Sign-up for email alerts and added-value content - https://drinksnoise.com/ and follow on Instagram - https://www.instagram.com/drink

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Marketing

The Drinks Noise Podcast is a show about spirits/drinks marketing, hosted by Mike McGrail, a whisky marketing specialist. It features guests from the industry and covers topics such as - branding, e-commerce, the on-trade, drinks innovation, digital marketing and more. There's something to learn for drinks marketers of all experience levels. Sign-up for email alerts and added-value content - https://drinksnoise.com/ and follow on Instagram - https://www.instagram.com/drink

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Ep.5 Braw Liquor Club - from Fashion to Ready to Drink

Ep.5 Braw Liquor Club - from Fashion to Ready to Drink