The Author Ads Academy Podcast

EP5 | How To Build A Solid Foundation Before You Run Ads


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The last thing I want for you is to get excited about ads, start spending a ton of money, see zero results and declare that ads don’t work.


Ads definitely do work, but before you spend a penny/dime on them, there are a few crucial, fundamental things you need in place in order to build a solid foundation for your books and for your ads.


And that's exactly what we're going to talk about in today's episode.


What You'll Learn
  • The 2 most important elements of advertising
  • How to build up a picture of who your readers really are
  • The number 1, fundamental building block to running successful ads for your books
  • The 6 key elements of a rock solid book product page


Resources
  • Show Notes: Episode 5 Show Notes
  • Reedsy Formatting Tool: Reedsy Book Editor
  • Vellum Book Formatting Tool: Vellum
  • Work One-on-One with Matt: Author Ads Power Hours
  • Your FREE 3 Part Video Training: Jumpstart Author Ads
  • Advertising Books: FREE Books Written by Matt
  • Email Matt: [email protected]
...more
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The Author Ads Academy PodcastBy Matt Holmes

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