Small Spark Theory: a marginal gains approach to new business and marketing

EP57: How to lead an agency | Steve Parks | Convivio


Listen Later

We’ve talked a lot about leadership on this podcast, and rightly so. Sustainable new business performance starts with a growth mindset and that has to come from the very top of an agency.

No matter how many people I speak with on the topic of agency leadership, every conversation brings a fresh perspective. And none more so than this conversation with Steve Parks of Convivio.

Earlier this year Steve and I were both named as “Inspiring People” in the BenchPress report from The Wow Company, something we were both so chuffed about that we reached out across the internet for a for a virtual high five. Our resulting conversation was so interesting that I knew I wanted to get Steve to chat on here.

In this episode we explore the wider role of agencies, high altitude leadership, the many hats of an agency leader and a window into the world of a private investigator!

Of course, we are giving away a copy of Steve’s recommended read: Organize for Complexity: How to Get Life Back Into Work to Build the High-Performance Organization by Niels Pflaeging, simply join in the conversation on Twitter, LinkedIn or Instagram using #smallsparktheory and we’ll pick a winner.

Further reading and listening:

What are agencies for? https://www.convivio.com/blog/what-are-agencies-for/

Too many hats: https://www.convivio.com/blog/too-many-hats/

Your day at the top: https://www.convivio.com/blog/your-day-at-the-top/ The Agency Radar Report: https://www.agencyradar.io/radar/ The Convivio Agency Leaders podcast: https://www.convivio.com/podcast/

Bench Press Agency Inspiration Report

 

 

 

 

 

 

...more
View all episodesView all episodes
Download on the App Store

Small Spark Theory: a marginal gains approach to new business and marketingBy Lucy Mann

  • 5
  • 5
  • 5
  • 5
  • 5

5

4 ratings


More shows like Small Spark Theory: a marginal gains approach to new business and marketing

View all
This American Life by This American Life

This American Life

90,949 Listeners

Freakonomics Radio by Freakonomics Radio + Stitcher

Freakonomics Radio

32,283 Listeners

2Bobs—with David C. Baker and Blair Enns by David C. Baker and Blair Enns

2Bobs—with David C. Baker and Blair Enns

260 Listeners