The Influential Communicator

[EP.65] How to Deliver an Impactful "Whiteboard" Sales Presentation with Keith Weightman of Bullhorn

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How to Deliver an Impactful "whiteboard" Sales Presentation;


Sitting through a boring PowerPoint presentation can be a real snooze-fest…

Endless slides, bullet points, and mind-numbing graphics that don't provide any new insights - who would even remember that?

It's time to step up your game and bring some excitement to your prospects!

With Keith Weightman, the guitar-playing sales superstar and VP of National Accounts over at Bullhorn, you can learn the art of whiteboard presentations and The One Big Thing framework.

These two powerful tools will help you captivate your audience and deliver a unique storytelling experience they won't forget.

Caught your attention yet?

Let’s rock!


WHAT WE DISCUSS:
  • [1:16] - Who is Keith Weightman?
  • [7:59] - Why a whiteboard presentation is more memorable than PowerPoint
  • [12:24] - How to transition team members into using whiteboard presentations
  • [15:04] - T.O.B.T. aka The One Big Thing framework
  • [23:52] - How to effectively guide prospects through a solution using whiteboard presentations
  • [27:51] - Tips for smoothly implementing whiteboard presentations in demos
  • [30:29] - Keith's final advice on visual selling
  • [31:21] - An influential communicator Keith looks up to today


    • VALUABLE INSIGHTS AND KEY TOPICS:
    • How to avoid losing your audience's attention with death by PowerPoint and use whiteboard presentations to capture their full focus
    • Why it is better to convey simplified messages rather than complex explanations
    • How to effectively address major problems and tackle other challenges by focusing on “The One Big Thing”


      • NOTABLE QUOTES:
      • [28:54] - “The biggest challenge I see with decks is the reps are just focused on delivering the message that's on the deck versus having a conversation and getting feedback and actually listening to what their buyer's asking and saying.” - Keith Weightman


      USEFUL RESOURCES & LINKS:

      Sales from the Trenches: https://salesfromthetrenches.beehiiv.com/

      Connect with Keith on LinkedIn: https://www.linkedin.com/in/kweightman

      Follow Keith on Twitter: https://twitter.com/keithweightman

      Keith’s newsletter: https://serve2sell.beehiiv.com/


      Ravi Rajani’s Website & Podcast: https://www.theravirajani.com/podcast

      Connect with Ravi on LinkedIn: https://www.linkedin.com/in/ravirajani/

      Follow Ravi on TikTok: https://www.tiktok.com/@theravirajani

      Subscribe and watch the show on YouTube: https://bit.ly/3eAJQx0


      ADDITIONAL RESOURCES:


      [FREE SCRIPT]

      Discover how to craft a magnetic 45-second elevator story:

      https://www.theravirajani.com/yourelevatorstory


      Hire Ravi for a keynote or storyselling workshop for your sales team:

      https://www.theravirajani.com/speaking


      Learn more about Ravi's Storyselling Bootcamp:

      https://www.theravirajani.com/thestorysellingbootcamp

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      The Influential CommunicatorBy Ravi Rajani
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