EcoCart’s Co-Founder and CEO, Dane Baker, joins us on this week’s episode to discuss:

- The eureka moment

- Building offsetting tools for Shopify storeowners

- Launching a chrome extension for consumers

- Onboarding over 10,000 merchant partners

- Browser extension customer acquisition strategy

- The moonshot potential for EcoCart

- Bonus: why the Starbucks rewards program is overhyped

Learn more at https://ecocart.io/tree

This episode is supported by EAS. EAS creates one of the industry's most effective air purifiers, used by school systems, operating rooms, and even the NBA. Learn more at easne.com/jade and use code INGOODHANDS for $500 off your purchase.