Coaches feel some pressure when they're first standing up a business because there are a lot of decisions to make--what do I call myself? who do I want to work with? what should my branding be?--and every decision feels like it's set in stone. In reality, you can pivot as often as you need to, and in today's episode with coach Michelle Ward, we're talking about how to pivot as a coach when you want to change up your business.

Michelle Ward (she/her) is a business coachsultant (yup, she made up that term and is sticking with it) and CEO of Hello Business.Since 2008, she’s guided her clients to discover, launch, and grow their dream businesses. You may have seen or heard her in New York Magazine, NY Post, The Huffington Post, Etsy, Newsweek, Freelancers Union, USA Today, the Forbes Top 100 Websites for your Career list, Joyful Marketing, Real Talk Radio, Profit. Power. Pursuit., The Tiffany Han Show or hundreds of other media outlets. She’s also the teacher of Create Your Dream Career and Ditch Your Day Job, which were watched by tens of thousands of people on CreativeLive.When she’s not coaching, teaching or speaking, she can be found performing in musicals, watching her kiddo play ice hockey, or sitcom-binging with her husband. Click here for the freebies that'll help you be your own damn boss with a sustainable business.

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