On this episode I am having a conversation with business consultant and bestselling author, Jake Jacobs.

For more than 35 years Jake has worked in 61 industries, from high tech to manufacturing to hospitality to entertainment to financial services, where he helps them make monumental changes for powerful results.
Jake has written a number of books, including his latest, Leverage Change: 8 Ways to Achieve Faster, Easier, Better Results.

This was a super insightful interview and Jake shared a book marketing strategy I never heard about or considered, but it could be a gamechanger for the right author. You can hear him share it right around the 26:45 mark.

Learn more about Jake by visiting JakeJacobsConsulting.com.