Franchise Everything

Ep96 The Poolwerx Franchise Business Model, with Andrew Walker


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What if you could own a business where customers always need your service?

 

Andrew Walker, Chief of Franchise Development at Poolwerx, shares invaluable insights into the company’s proven business model. With over 30 years in the industry, Andrew explains how Poolwerx has evolved from a single-van operation into a scalable franchise powerhouse, blending retail stores, mobile services, and commercial contracts.

 

Andrew dives deep into the hub-and-spoke system, where franchisees start with mobile vans and expand into retail hubs, supported by data-driven territory mapping. 

 

He also highlights the untapped potential of commercial clients—like hotels, schools, and even jails which provide year-round revenue. For aspiring franchisees, he emphasizes that no prior pool experience is needed, thanks to Poolwerx’s world-class training programs.

 

This discussion wraps with a look at bigger retail formats, acquisition strategies, and why Poolwerx attracts high-caliber entrepreneurs seeking scalable businesses. 

 

0:00 Intro

1:41 How the hub and spoke model works with storefronts and mobile vans  

2:52 A typical day looks like for a franchise owner, from receiving the donuts to decorating in-store

3:04 Tracking pool numbers using aerial photography and spatial data

3:51 Poolwerx journey from mobile vans to the hub and spoke model

4:32 How franchise partners evolve from single vans to expanding their pool business  

5:26 Revenue streams for franchise partners: retail, mobile, and commercial  

7:10 Securing commercial contracts for local efforts and national support for franchisees  

9:25 Training and support for franchise partners in the pool business 

11:03 What development season means for the pool business and franchise partners  

12:16 Poolwerx approach to finding entrepreneurial franchise owners 

13:25 How Poolwerx evolved from a single van to a growing franchise 

15:26 Poolwerx territories expanding as pool numbers increase 

16:29 What a typical Poolwerx store looks like in each region  

17:29 Wrap up

 

Podcast Produced by:  www.franchisebusinesshub.com.au

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Franchise EverythingBy Glenn Walford