In this episode, Kim Walsh Phillips discusses an exercise you can use to help you empathize with your client's objections and respond to them in a way that helps build trust and rapport in your relationship with them.

Key Takeaways!

• They had their inaugural Game Changer Marketing Summit this past weekend and it was a major success! (0:55)

• One of the exercises they worked through at the Summit was to try to relate very closely to their prospects' objections. Here's what you do: (1:29)
• • Make a list of the objections your prospect might have. Some could be lack of time or money, or the need to talk over decisions with a spouse, business partner, etc.
  • Write down a time when you were in a similar situation and you conquered that objection. This helps you to put yourself in your client's shoes when trying to reply to their objections.
  • Don't write down your answers to these objections in marketing speech! You want to be able to emphatically relate to your clients, so speak to them in a way they will understand. This will help you build trust and rapport with your clients in the long run.

Resources Mentioned in this Episode

Website:

Morningcoffeemarketer.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com