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Pharma emails are flooding doctors’ inboxes, but instead of engaging with them, they’re getting ignored. Is pharma abusing email as a channel? In this episode, we dive into how email fatigue is affecting doctor engagement, why most emails aren’t working, and how companies should rethink their strategy.
By DeltaMV Knowledge SolutionsPharma emails are flooding doctors’ inboxes, but instead of engaging with them, they’re getting ignored. Is pharma abusing email as a channel? In this episode, we dive into how email fatigue is affecting doctor engagement, why most emails aren’t working, and how companies should rethink their strategy.