For our 100th episode, we chat with DP Fitzgerald and Matthew Gavin from Mycel, a Dublin-based performance marketing agency with a focus on TikTok. They share their insights on the evolution of TikTok, its impact on digital marketing, and how businesses can harness the power of this platform to connect with their audience in creative ways.

Sponsored by:

• Zapiet
• The Point of Sale Store
• Rewind.io

Links:  

• Milk Bottle on Twitter
• Milk Bottle Labs
• Mycel
• Mycel LinkedIn
• Matthew Gavin LinkedIn
• DP Fitzgerald LinkedIn
• Golden Discs TikTok
• Meaghers TikTok
• Carrolls TikTok
• Loulerie TikTok